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What is it: the most popular sneakers brand in 2019

SEMrush marketing platform has published a rating of the most popular sneakers brands.

According to the data, the most sought-after brand of sneakers in 2019 is Balenciaga, Hypebae says. In particular, Balenciaga Track Sneaker sneakers became one of the most popular among guests and stars at New York Fashion Week.

Also, SEMrush named the most popular sneaker collaborations of the year. The first place in the ranking was occupied by Nike sneakers, created in conjunction with the American fashion designer, the founder of the Off-White brand, Virgil Abloh.

Second place went to the sneakers created in honour of the final of the Game of Thrones – Adidas x Game of Thrones, and the Fear of God x Nike closed the top three.

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