Discover the Best Greek Cosmetic Brands: Your Guide to Natural Beauty | GoBeauty
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09 December 2023

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Discover the Best Greek Cosmetic Brands: Your Guide to Natural Beauty

Greek cosmetic brands have been making waves in the global beauty market, drawing on Greece’s rich flora and age-old beauty traditions. These brands are renowned for incorporating natural ingredients, like olive oil, herbs, and botanical extracts, that are native to the Mediterranean region. Here’s a closer look at some of the top Greek cosmetic brands that are worth incorporating into your beauty routine.

Korres: Natural Ingredients and Scientific Rigor

Korres stands out as one of the most recognized Greek cosmetic brands worldwide. Founded in Athens in 1996, Korres emphasizes the use of natural ingredients combined with high-quality scientific research. Their products range from skincare to haircare and makeup, all formulated with unique Greek botanicals. The Wild Rose line, which includes a brightening face oil and 24-hour moisturizing cream, is particularly popular for its hydrating and rejuvenating properties.

Apivita: Bee-Based Beauty

Apivita, which translates to "life of the bee," bases its product lines around bee products and Greek plant extracts. Established in 1979, Apivita was the first natural cosmetics company in Greece. Their products, like the Queen Bee Holistic Age Defense Serum, blend science and nature to provide effective, holistic skincare solutions.

Olive Era: The Essence of Greek Olive Oil

Olive oil is synonymous with Greek beauty, and Olive Era taps into this rich tradition by using organic olive oil as the base for their products. Their skincare line includes everything from anti-aging creams to hydrating masks, all designed to nourish and protect the skin using the antioxidant-rich properties of olive oil.

Fresh Line: Handcrafted and Whimsical

Founded in 1992, Fresh Line offers a range of products that are as whimsical as they are effective. Each product is handcrafted according to traditional recipes and features a delightful narrative describing its history and ingredients. Their body scrubs and hair treatments are particularly beloved, offering a unique blend of efficacy and sensory pleasure.

Macrovita: Pioneers in Natural Cosmetics

Macrovita has been a pioneer in the natural cosmetics field since 1984, blending organic plant oils and active natural ingredients. Their products, which include skincare, haircare, and men’s grooming essentials, are known for being environmentally friendly and highly effective. The Argan & Olive line is especially recommended for those looking to improve skin elasticity and hydration.

Why Choose Greek Cosmetics?

Choosing Greek cosmetic brands means opting for products that are rich in natural, effective ingredients. The Mediterranean climate provides a unique bounty of beneficial botanicals that are not only effective but also sustainable. Additionally, Greek brands are often committed to ethical practices, including cruelty-free testing and environmentally friendly packaging.


Greek cosmetics into your beauty routine can offer a touch of Mediterranean luxury and the effectiveness of natural ingredients proven by time. Whether you’re looking for advanced skincare solutions or rich, natural hair care, Greek cosmetic brands offer something for everyone.