The Australian Beauty Spectrum: Top 10 Brands | GoBeauty
The Australian Beauty Spectrum: Top 10 Brands, Photo 2027

19 May 2021

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The Australian Beauty Spectrum: Top 10 Brands

Australia's beauty industry, characterised by its emphasis on natural ingredients, sustainability, and ethical sourcing, has significantly influenced global beauty trends. From skincare to makeup, these top 10 Australian beauty brands encapsulate the country's unique beauty ethos.

  • Aesop: A globally recognised brand, Aesop offers a range of botanical-based skin, hair, and body care products. With their minimalist, aesthetically pleasing packaging and distinct natural scents, Aesop has carved a niche for itself in the global beauty market.
  • Jurlique: Embracing a farm-to-face approach, Jurlique grows its own botanicals in South Australia's Adelaide Hills. The brand's range of skincare products, rich with nature’s vitality, reflect Jurlique's commitment to sustainable and bio-dynamic farming.
  • Grown Alchemist: Focused on organic, botanical ingredients, Grown Alchemist's products aim to restore skin health and combat signs of ageing. The brand's innovative 'Healthy-Ageing' approach utilises natural peptides and antioxidants, representing the transformative power of natural beauty.
  • ModelCo: Known for affordable luxury and innovative products, ModelCo offers a diverse range of high-quality, cruelty-free beauty essentials. The brand's commitment to accessibility and consumer-friendly offerings makes it a favourite in the Australian beauty scene.
  • INIKA Organic: As a pioneer in organic and vegan cosmetics, INIKA Organic offers ethically sourced, certified organic makeup. The brand's high-performing products cater to the conscious consumer seeking beauty products that are as good for the skin as they are for the planet.
  • Sodashi: Luxurious and effective, Sodashi offers a range of high-performance skincare products made from pure botanical extracts. With a Sanskrit name that means 'wholeness, purity, and radiance,' Sodashi embodies these qualities in its holistic and chemical-free product range.
  • Frank Body: Famous for its coffee-based skincare products, Frank Body offers a selection of natural, vegan, and cruelty-free products. Its playful branding, combined with a commitment to clean beauty, has garnered a loyal global following.
  • Go-To Skincare: Created by beauty editor Zoe Foster Blake, Go-To Skincare is known for its fuss-free, effective products. With a focus on natural ingredients and straightforward skincare, the brand has established a strong connection with beauty enthusiasts.
  • Alpha-H: An award-winning skincare brand, Alpha-H specialises in resurfacing the skin with active ingredients like glycolic acid. Their products target specific skin concerns, providing comprehensive, professional-grade skincare solutions.
  • Napoleon Perdis: A stalwart of Australian makeup, Napoleon Perdis offers a wide range of innovative makeup products. The brand's philosophy, 'makeup is art,' translates into a colourful and creative product range appealing to professionals and everyday users alike.

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These top 10 Australian beauty brands showcase the best of the country's beauty industry, reflecting Australia's commitment to quality, natural ingredients, and sustainable practices. Their innovative and effective products promise not only to enhance beauty but also contribute to a more conscious and sustainable beauty landscape.